Banana Boat Cool Colorz SPF 30 is a sunblock lotion with a vanishing blue color and a wacky berry fragrance. Cool Colorz was Created to make applying sunscreen easier for parents, while being fun for kids. This sunblock first goes on colored-indicating where you've applied protection - then rubs in clear. The color is safe for skin and can be washed from clothes. This non-greasy formula absorbs quickly and provides UVA and UVB protection. It is waterproof, sweatproof, PABA-free and is enriched with Aloe Vera and Vitamin E to help prevent peeling and dryness. Regular use of this product may help reduce premature aging of the skin and skin cancer, due to long-term overexposure to the sun.