With nourishing wheat complex, lavender & peppermint. Helps soothe itchy, dry scalp. Aveeno Nourish + Soothe Shampoo gently cleanses while it helps soothe itchy, dry scalp and is scientifically shown to replenish dry, damaged hair in just three washes. This unique formula, with Active Naturals nourishing wheat complex and soothing lavender and peppermint, is designed to feed your hair-replenishing moisture as it zeroes in on the weakest part of hair-infusing it with protein where it needs it most. Developed with a team of experts, including a leading dermatologist and stylist, Aveeno Nourish + Soothe Shampoo leaves your hair looking healthier, stronger, and more beautiful. And, because it's from Aveeno you can trust that it's gentle on color-treated hair. Dermatologist recommended for over 60 years.