Drizzle olive oil over your favorite meat, poultry, seafood or veggies. Liberally (or conservatively) apply rub and cook on grill, stovetop or in oven. We support your right to use our rub any way you wish - that's the American way! - Heath and Brett. Monumental flavor! All natural. No preservatives. No MSG. Meat. Poultry. Fish. Veggies.