Quick and easy. Ergonomic grip. Stainless steel blade. Performance-tested for durability and reliability. Can other brands say that? Tested proven. Proctor Silex blenders are rigorously tested for durability and reliability, so you get smooth results, drink after drink. Extra-long 5 ft cord reaches most kitchen outlets for added convenience. Ergonomic grip shaped to fit your hand for easier blending with less fatigue. Stainless steel blade - durable blade won't rust or absorb odors and rinses clean under running water. 100 watts - the power you need to blend shakes, drink mixes, eggs, dips, batters & more. UL listed. Made in China.